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  • eNEWSLETTER

Tracking & Analytics

If you’re going to take the time to put together a campaign strategy, take the time to track your performance. Otherwise you can’t build on what you’ve learned or improve for the next campaign, because you didn’t learn from this one. Read and download these resources to get started tracking today!
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Blog Resources

  • Google Analytics: Overview & Set-up
  • How to Predict Registration Year Over Year
  • URL Shorteners: How & Why to Shorten Your Links
  • UTM Codes: A Guide to Creating Your Own

External Articles
  • A Guide to the Standard Reports in Google Analytics: Audience Reports

SEO Resources

SEMrush
Monitor the performance of your domain and track competing websites. 

Templates

Registration Trends Chart Template
File Size: 47 kb
File Type: pptx
Download File

Ad Tracking Template
File Size: 10 kb
File Type: xlsx
Download File


Presentations

Web Tracking + Introduction to Google Analytics
File Size: 37681 kb
File Type: pptx
Download File

Basics of Placing Targeted, Paid Social Media Ads
File Size: 43938 kb
File Type: pptx
Download File

Basics of Social Media Insights & Reporting
File Size: 66499 kb
File Type: pptx
Download File

Location

Hiding within those mounds of data is knowledge that could change the life of a patient, or change the world.

Atul Butte, Researcher
University of California, San Francisco

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  • Home
  • Big Data
  • Social Media
  • BLOG
  • RESOURCES
    • RESOURCE MENU >
      • ADVENTIST IDENTITY GUIDELINES
      • BIG DATA RESOURCES
      • BRANDING, IMAGE & DESIGN RESOURCES
      • COURSES
      • CHURCH SPECIFIC RESOURCES
      • EMAIL RESOURCES
      • GUIDANCE FOR HIRING A SOCIAL MEDIA MANAGER
      • PODCASTS
      • REPORTS & CASE STUDIES
      • SOCIAL MEDIA RESOURCES
      • TRACKING & ANALTYICS
      • (SOCIAL) VIDEO RESOURCES
      • WATCH VIDEOS & TUTORIALS
    • SOCIAL MEDIA GUIDELINES
  • eNEWSLETTER
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