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branding, image & design resources

Strategic planning is simply the process of being intentional and thoughtful with your digital communications. Branding is the process of revealing the most complete picture of an organization to its audience through perception, experience, and essence. Brands are communicated, not just created. 

Official Adventist Branding Resources:
  • Adventist Identity Guideline System (GC)​​​​​
  • Branding Guidelines (NAD) 
  • Downloadable Templates 
  • ​Social Media Guidelines
Blog posts:​​​​
  • Branding for Ministry
  • Copyright & Trademark Guidelines
  • How to Spruce Up Your Instagram Feed​
  • Qualities of a Good Website​​
  • Quick Tips for Better Bulletins
  • Quick Tips for Design
  • Quick Tips for Email Optimization
  • Strategic Branding​​
  • Tips for Improving Your Church's Digital Curb Appeal

Image resources and design resources (FREE + for purchase):
  • 2019 Social Media Image Size Cheat Sheet (MainStreetHost.com)
  • Adobe Spark (free, design tool, clip art, and templates)
  • Adobe Creative Software Alternatives (Free and cheaper options digitalsynopsis.com)
  • ​Canva (free, low cost images, design tools, and templates)
  • ​Christian Art and Photography (Good Salt, images for purchase)
  • Crello (digital ad design tool)
  • fotojet ( free templates for social media, icons, and clip art)
  • Free & Affordable Creative Software (Andrew Carroll)
  • Free Bible Illustrations
  • Free Seventh-day Adventist Images
  • How and Where to Find Free Stock Photos​​
  • Modern (non-cheesy) Christian Stock Images (Light Stock, images for purchase)
  • Piktochart (create infographics, flyers, presentations)
  • Prophecy Art (images for purchase)
  • ​Snappa (create online graphics)
  • Vectr (free vector graphic software)

Designing Images & Video for Social Media
File Size: 81148 kb
File Type: pptx
Download File

Photography Waiver Template (NAD)
File Size: 102 kb
File Type: pdf
Download File

Social Media Image & Video Guide (Hubspot/Spredfast 2017)
File Size: 991 kb
File Type: jpg
Download File

Presenter Release Form, Recording & Distribution (NAD)
File Size: 611 kb
File Type: pdf
Download File


​If you see an individual or organization using one of the Church’s trademarks and you don’t think they have permission, please contact woodsje@gc.adventist.org.

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Hiding within those mounds of data is knowledge that could change the life of a patient, or change the world.

Atul Butte, Researcher
University of California, San Francisco

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  • Home
    • Big Data
    • Social Media
  • BLOG
  • RESOURCES
    • RESOURCE MENU >
      • ADVENTIST IDENTITY GUIDELINES
      • BIG DATA RESOURCES
      • BRANDING, IMAGE & DESIGN RESOURCES
      • CHURCH/MINISTRY SPECIFIC RESOURCES
      • COPYRIGHT & TRADEMARK BASICS
      • COURSES
      • EMAIL RESOURCES
      • GUIDANCE FOR HIRING SOCIAL MEDIA POSITIONS
      • PODCASTS
      • REPORTS & CASE STUDIES
      • SOCIAL MEDIA RESOURCES
      • (SOCIAL) VIDEO RESOURCES >
        • HOW TO START A VIDEO MINISTRY
      • TEXTING 4 CHURCHES
      • TRACKING & ANALTYICS
      • WATCH VIDEOS & TUTORIALS
      • WEBSITE TIPS
    • SOCIAL MEDIA GUIDELINES
  • SEO
    • SEO TERMS
  • Digital Discipleship & Evangelism
  • COVID-19 RESOURCES
  • eNEWSLETTER